Budget - Get to the Good Stuff

A brand platform that helps you enjoy Budget more by seeing them less.

The car rental process should never be part of your travel stories. So we created ‘Get to the good stuff’ – a brand platform designed to show how Budget’s streamlined rental service was designed to help travellers see less of…well, Budget. And what better way of demonstrating it than through a film that showed the fantastical moments travellers would have experienced… if they’d only used Budget instead of a competitor.